Vinícius Carvalho Pereira holds a PhD in Literature Studies, from the Federal University of Rio de Janeiro, is a Professor at the Federal University of Mato Grosso, teaches at the Post-Graduation Program in Language Studies and coordinates the research group Contemporary Semiotics. His research interests involve Modern and Contemporary Literature, Media and Technology, Semiology and Digital Technologies in Arts. He also carries out research in the field of Human-Computer Interaction, especially regarding semiotic approaches to interfaces.