The relationships linking heritage and tourism are often articulated around a discourse drawing from world heritage that grafts itself onto a reflection of international touristic development. As a consequence, the vocabularies of tourism and heritage, induced by the process of the inscription of sites confers to them a manner of instantaneous political and social recognition, as well as an elevated status; of desirability almost mechanically inscribed within a logic of heritage commercialization and of territorial marketing. This paper with then question the vocabularies of two concepts of heritage related to tourism: world heritage and local heritage, while reflecting on the logics of touristic deployment created by these two types of distinct heritage, as well as the impacts of perceptions of places otherwise thought of as "ordinary."